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Social Media Campaign Increases Brand Awareness
A strategic social media campaign that increased brand awareness by 75% and engagement by 120% for a consumer packaged goods company.
social mediainfluencer marketingbrand awareness
The Challenge
Our client, a new entrant in the competitive CPG market, needed to build brand awareness and establish a strong social media presence with limited marketing budget.
Our Approach
We developed a social media strategy focused on creating engaging content, leveraging influencer partnerships, and implementing targeted paid social campaigns.
The Solution
We created a content calendar with a mix of product features, lifestyle content, and user-generated content. We also identified and partnered with micro-influencers in the niche and ran highly targeted paid social campaigns.
Results
75%
Increase in brand awareness
120%
Increase in social engagement
45K
New followers across platforms
35%
Increase in website traffic from social
Key Services Provided
- Social Media Marketing
- Content Creation
- Community Management
- Influencer Marketing
- Paid Social Advertising
"Vivin Solutions helped us build a social media presence from scratch. Their strategic approach and creative content have made us a recognizable brand in our category."
Jessica Lee
Brand Manager, NaturalGoods
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